We just completed our first month of 2021, and our Fast Start Campaign was a huge success! Thanks to all that participated and helped make January such a good month.
On February 1st, we announced the new February bonus opportunity where we will be focusing on application count. Even though our compensation is based upon issued premium, it has been proven that if you increase your application count, the premium will be there.
Having a goal of one application a day is a great strategy that will definitely increase your income and earn you some really good bonus money for February. The best way to increase your application count, is to increase your level of activity. Increased activity requires good planning and goal setting.
Here are some proven tactics that are sure to increase your application count:
- Conduct a policy review on every account that you see this month. Keep in mind that stimulus money and income tax money is about to be in circulation.
- Make it a point to visit the neighbors next door and across the street from all of your policyholders. Take them a calendar!
- Be sure to add contingent beneficiaries to existing policies.
These are just a few suggestions to employ. Simply talking to people is good activity, which could very well turn into new business and increased application count.
Don’t forget to ask for annual premiums during the time when money is flowing. Sometime policyholders don’t think about that, so it never hurts to mention it.
Thanks again for a great January. And I’ll thank you in advance for what I know will be a great February! Good luck!
Larry Burton, Regional Sales Manager